Apple is building a new regional headquarters in Los Angeles, signaling Hollywood ambition

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  • Apple will build a new regional headquarters on the border of Culver City and Los Angeles.
  • Apple said the headquarters will cover 550,000 square feet in two office buildings, and will be home to Apple TV+, Apple Music, teams working on engineering and artificial intelligence.
  • Apple’s new headquarters is a sign that the company will continue to invest in creating movies and TV shows for Apple TV+, its streaming service that launched in 2019.

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Apple will build a new regional headquarters on the border of Culver City and Los Angeles, the company said on Friday, a sign of the company’s continued investment to become a major Hollywood player.

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Apple said the headquarters will cover 550,000 square feet in two office buildings, and will be home to Apple TV+, Apple Music, teams working on engineering and artificial intelligence.

Apple’s new headquarters is a sign that the company will continue to invest in creating content for Apple TV+, its streaming service that costs $4.99 a month, which launched in 2019. It also indicates that Apple will continue to increase hiring and expansion in Hollywood.

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Although Apple hasn’t yet disclosed the number of subscribers for Apple TV+, which has far fewer hours of content than rivals such as Netflix or Disney+, the service has gained some traction, with the comedy “Ted Lasso” citing this. The start of the year has won several Emmys, including Outstanding. comedy series.

Apple already has 1,500 employees in the region. Beats Electronics, which was bought by Apple in 2014 in its biggest acquisition to date, was based in Culver City, California. Apple said the new offices are on National Boulevard and Venice Boulevard, close to public transportation. Apple will also run shuttles for its employees.

While Apple didn’t say whether the facility would have production studios, the location puts Apple closer to the location where a lot of TV shows and movies are made. Culver City is a center of film production and home to the headquarters of Columbia Pictures, a subsidiary of Sony.

Apple didn’t say when the regional headquarters would be complete, but did say it plans to have 3,000 employees in the region by 2026.

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