Putting ‘Hamilton’ on Disney+ amplified demand for the Broadway show, Lin-Manuel Miranda says

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  • Producer and star Lin-Manuel Miranda said filming “Hamilton” and distributing it on Disney+ did not reduce demand for the Broadway musical, it increased it.
  • For decades, Broadway listeners have shied away from making filmed copies of popular shows, for fear that making production too accessible would mean lower ticket sales.
  • The film “Hamilton”, which was shot in 2016 with the original cast, was initially expected to hit theaters in 2021, but when the pandemic hit, Disney decided to release the film on its streaming service on July 4, 2020. did.

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Producer and star Lin-Manuel Miranda said filming “Hamilton” and distributing it on Disney+ did not reduce demand for the Broadway musical, it increased it.

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For decades, Broadway listeners have shied away from making filmed copies of popular shows, for fear that making production too accessible would mean lower ticket sales.

“It forever demolishes the idea that a beautifully shot version of your show reduces the demand to watch it live,” Miranda told CNBC’s Sarah Eisen in a taped interview that aired Wednesday. “In all our estimates, this only drives demand to watch ‘Hamilton’ live.”

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The film “Hamilton”, which was shot in 2016 with the original cast, was initially expected to hit theaters in 2021, but when the pandemic hit, Disney decided to release the film on its streaming service on July 4, 2020. did.

Miranda as part of the original cast with Leslie Odom Jr. (Aaron Burr), Renée Ellis Goldsberry (Angelica Schuyler), Daveed Diggs (Marquis De Lafayette/Thomas Jefferson), Philip Sue (Eliza Hamilton), Christopher Jackson (George) Alexander Hamilton portrayed. Washington) and Jonathan Groff (King George).

The film was directed by Tommy Kail (“Fosse/Verdon” and “Greece: Live”).

Miranda acknowledged that filming her performances for Broadway shows could be costly, noting that her team paid to capture the musical so they could preserve the original cast’s performances on tape.

“It’s a win for the theater,” Miranda said. “For more pro shots, to out-maneuver those in the world, I think it’s a win. I’d love to see more.”

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